Our marketing services include:

• Project / product research & appraisals
• Studies & market research
• Business & marketing plans
• Concept research & development
• Project / product naming & corporate identities
• Presentation material
• Marketing material
• Media planning & placement
• Marketing campaigns
• Multimedia presentations
• New product & brand development
• Franchise development
• Events, launches & conferencing
• Tourism marketing

Project Research & Appraisal
Our team will quickly and efficiently research & appraise the proposed project or product, whatever sector it may fall within and submit our recommendations with a comprehensive SWOT analysis, which will enable the client to make a minimal risk decision whether to proceed or not. This service alleviates time lags and unnecessary expenditure if a project is not correctly researched and has to be cancelled down the line.

Studies & Market Research
Feasibility studies and market researches are carried out which cover all aspects of a project or campaign encompassing target markets, product acceptability, market needs, pilot testing, costing, financial feasibility, sustainability, cash flows, critical paths, SWOT analysis, authority limitations, competitive activity, professional services, subcontractors and fee structures.
Business & marketing plans
Full business & marketing plans can be undertaken which include strategic planning, positioning strategies, segmentations, setting of objectives, financial models, marketing action plans, implementation strategies and all relevant items required to either motivate funding and / or minimize risk and ensure that the project has a good chance of success.

Conceptual research & development
Conceptual planning, preliminary budget costing, production methodology planning and rapid research into all the relevant sectors at the outset, ensure that the footprint utilized for the project is realistic, workable and cost effective. The chances of having to redesign or alter concepts is vastly reduced.

Project naming & corporate identity
Before the marketing of any project or product can realistically take place, a name must be devised and registered. We research options, design logos and set out full corporate identities and allied standards, from corporate stationery & livery right through to corporate clothing, vehicle standards, corporate gifts and attire.

Presentation material
One of the most important factors when marketing any project or product is the marketing presentation material which is needed to apply for funds, motivate investor participation or carry out test marketing. In this area, our skilled artists, graphic designers and special effects operators produce top quality artist impressions, talk boards, electronic presentations, documents and publications.

Marketing material
High quality, customer targeted & response driven marketing material options & techniques are carefully researched and investigated, then locations, distribution and logistics versus budgets and timing path schedules are formulated to enable our graphic design department to finalize design & production of the material cost effectively.

Media planning & placement
Gate 7 offers a fully comprehensive above the line media services through its link with respected & credible media shops, ranging from planning, budgeting, booking, placement, controlling, researching to analyzing all forms of media, billing and proofing.

Marketing campaigns
Full multinational campaigns can be formulated to suit any type of project or product. We facilitate research of the target market, analyze and plan, set the budgets, produce the material, implement the strategy and provide feed back regarding response and performances.

Multi media presentations
In collaboration with top production companies, we conceptualize, budget, plan and implement video, multimedia, special events, set up and staging for a wide range of projects.
New product & brand development
We provide comprehensive services and interventions for new product and brand development or existing product and brand redevelopment or repositioning.

Franchise development
Gate 7 can assist with the research and development of new franchise concepts, from inception of an idea to compiling franchise standards manuals, disclosure documentation, franchisee agreements, franchise fees & royalty structures, advertising kits, merchandising, advertising and marketing planning & implementations, architectural internal and external designs, product research and development, business plans, sourcing new franchisees, compiling funding motivations, assisting with franchise location setting & sourcing, product pricing structures, franchise set up project management and launching.

For a more detailded look at Gate 7 Marketing project, visit our portfolio section